Needless to say, he had a strong appreciation of a dollar, and not just from his Swedish genes. He knew what it took to earn one, and he didn’t spend one frivolously. He wasn’t a miser or even cheap (some people might argue that point) but he considered the purchases he was going to make before he made one. He made sure he was getting value.
People like my dad, myself, and my customers, people who have earned their way toward financial security through years of hard work don’t like to waste money. We want to know that our money is being well spent, so when we make an important purchase we make sure we are getting value for our dollar. We become “super-shoppers.” We look for quality but we want it at a good price. We compare. We look around. We take the time to figure out where our money will be “well spent.”
Our number one customer is a highly experienced RVer whose years on the road has led him to know exactly what he wants, and as a super shopper, won’t be happy until he finds it. He remembers the acronym KISS (Keep It Simple Stupid) and wants his rig to be tough, well insulated, easily towed, of high quality, and affordable. As an RVer in the west, he may be in 120 degree temperatures on a dry lake bed during the day, and be in the mountains at below freezing that night, and he needs an RV that can be easily heated and cooled to handle these extremes. After years of hard work, he may have the capability of buying the fanciest or most expensive RV, but what he really wants is value.
We wish we could offer the lowest priced fifthwheel in the business. Even after our factory order discounts with added supplier discount incentives, unfortunately we are not. There are many manufactures who really know how to take lots of money out of their products.
We also know how to use lower priced materials and shortcut product costs, but we won’t! (this must be an expression generated from our Midwestern German Attitude heritage). Because we have been in this business for almost 40 years, we stubbornly refuse to cheapen our Americana model product by reducing quality. Ben Franklin once said, “the quality remains, long after the price is forgotten”.
After analyzing our base factory order prices, additional discounts and standard features, such as 4 seasons insulation, mountain rated hydraulic disc brakes, smooth towing 4 way leveling air-ride suspension, along with the balance of our listed custom features and options . . . . you will find that Americana models do offer the very best value. Value, in the vernacular of our time is: “the most bang for your buck”.
Our low overhead Factory Order system allow us the luxury of maximizing our product’s quality.
Give us a call and we’ll set up an appointment for you to see a new display model